Syndication for Higher Ed   
Exploring emerging media in Higher Education

July 27, 2005

Introduction to RSS for Marketing

Filed under: Talks, RSS, 2005 Web Communications and Strategies, Conferences — Dan Karleen @ 1:19 pm

Last week I gave a talk entitled “A Plain-English Introduction to RSS for Marketing” at the Web Communications and Strategies Conference in Salisbury, MD. Links to the slides and audio are provided below. In this presentation, I introduced web syndication and talked about how marketers outside .edu are taking advantate of RSS to promote more than just news headlines.

A Plain-English Introduction to RSS (Really Simple Syndication) for Marketing

Slides: .zip 2M, 48 .jpg’s | .pdf 4.3M

Audio: mp3 19M, 58 minutes

1 Comment »

  1. […] In reports that strangely mirror the presentations (intro | in-depth) I gave in Salisbury last week, Charlene Li at Forrester has just released two reports on the uses of RSS in marketing. Check out the comments on her June post asking for creative examples of RSS in marketing. […]

    Pingback by Syndication for Higher Ed » Forrester: Reports on RSS for marketing — July 28, 2005 @ 12:30 pm

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