More about feeds, aggregation, and search
One of the unexpected things about having an RSS feed (from your blogs, conventional website, whatever) is that when other sites aggregate your RSS feed, you can end up helping those sites improve their search engine rankings. For example, a recent SHE post has managed to gain four of the top six spots in a Google search for “myspace legislation“. The top two entries point to SHE–one to the HTML page and the other to the RSS feed. Entries 5 and 6 point to the ZDNet page where the post is aggregated. As a matter of fact, look further down that page. One of the other entries is mine as well, having been scanned by an aggregator at Oneonta. Those two sites wouldn’t have shown up in the result for this search unless I had blogged about something having to do with “myspace legislation.” At any rate, it’s interesting to note that Google knows where the original post was blogged, and gives priority to that site.
